LORO PIANA CELEBRATES SUMMER IN FORTE DEI MARMI

Loro Piana brings a refined style and the relaxed pleasure of summer to its store in

Forte dei Marmi, through the use of ropes, glass buoys and hibiscus flower prints that enrich the interiors of the boutique. The Maison is also expanding its presence at Il Fioraio in the heart of the renowned Tuscan seaside resort, offering a vast selection of flowers and plants alongside the Art of Good Living collection, made up of home essentials and more.

This location is one of the few to offer the entire assortment, allowing customers to fully discover the items designed to accompany pleasant moments of conviviality around the table and moments of relaxation outdoors, whether playing or practicing sports, or simply relaxing, with cushions, chairs and soft rugs.

To celebrate the summer season, the Maison collaborates with Bagno Piero, a renowned beach club, and together they create a place of relaxed elegance in Forte dei Marmi. At

Bagno Piero, novelty and modernity coexist with tradition, offering authenticity and elegance.

Cushions and chairs with the striped motifs of the Loro Piana suitcase are introduced, equipped with exclusive towels featuring the Maison's logo. A place to relax and recharge with a sea view, a truly immersive experience in the world of Loro Piana.

CONTACT US to discover Loro Piana at Bagno Piero